WE INVESTIGATE, DESIGN AND COMMUNICATE THE FUTURE OF TECHNOLOGY AT THE INTERSECTION OF ECOLOGY AND ENVIRONMENTAL JUSTICE.
Our FounderASASE INNOVATION STUDIO was founded as the independent research, design and storytelling practice of award-winning researcher, designer, writer and storyteller, Dr Joycelyn Longdon.
Joycelyn received her doctorate in The Justice-led Participatory Design of Conservation Technology from the University of Cambridge in 2026. Over the last half a decade, she has collaborated with a marginalised forest community in Ghana, investigating the justice implications and design opportunities that emerge from participatory ecoacoustic research, and developed methods for the justice-oriented design and deployment of conservation technologies more broadly.
How do we reframe the motivations, practices, knowledge systems and, importantly, people that are centred in the design of technologies embedded in the living world?
ASASE was built to transform practice and perspectives, bringing awareness to the possibilities of developing justice-oriented nature technologies. We provide grounding and guidance for researchers, founders and organisations who seek to align their projects with their values, but lack either the bandwidth, expertise, support or tools to implement them.
Our MissionOur Principles01
CARING CRITIQUE AS FOUNDATION, CREATIVITY AS METHOD
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MOVEMENT AT THE PACE OF INCLUSION AND JUSTICE
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COLLABORATING AND COMMUNICATING BEYOND BINARIES
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CONNECTION AND CURIOSITY OVER CERTAINTY
ASASE (a-sah-say) comes from the Akan word for Earth, rooting our practice in continual relationship with culture and place.
Our Roots